Market Research Princeton Research Upgrades Site Design for 2012

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(press release distribution) Visitors to market research resource PrincetonResearch.com may notice a few changes to the design and layout of the website. PrincetonResearch.com recently unveiled its upgraded and updated design, just in time for 2012.

The site’s overhaul is based on feedback from site visitors and changes in the ways that contemporary websites are structured. The website’s team hopes that the updated layout will make site navigation and finding content more streamlined.

Site spokesperson Joseph McDowell enumerates the reasons that the website development crew at Princeton Research decided to undertake a significant overhaul of the site’s tried and true design elements. McDowell states that, “Although we were happy with the way the site was structured, we did receive emails from site visitors reporting that they felt that the old layout was a bit stale. They also often added that they had trouble finding the content that they visited the site to find. For example, if a user came to the site to see if they should invest in Lucas Energy, they may have to sift through a page or two of unrelated information to find what they were looking for. Now all they have to do is use our new search bar and they’re instantly put in front of the content they came for.”

McDowell notes that the website team agreed that now was the time to release the new site’s design: “We had been working on a new page layout for more than 3-months, mostly based on feedback from site regulars. However, we soon realized that the new design will always be a work in progress and will never be set in stone. That’s when is dawned on us that the New Year is a perfect time to release a new site design.”

What other changes were made to PrincestonResearch.com? Two updates that the team notes were most important are the integration of Twitter, Facebook and other social media elements to the website. McDowell states that, “In today’s online environment, it’s a must that visitors to one’s site feel that they have a voice. Although most people visit Princeton Research to get stock tips, we also know that they’re hungry to share their opinions and insights into the stock market as well. Previously, there was no way for them to reach out to us. Fortunately, we now have active Facebook and Twitter accounts so that we can build a thriving community in addition to providing the investment strategies we are known for.”

To see the new site’s layout for yourself, please visit: http://www.princetonresearch.com/

Contact Information:

Joseph McDowell

456 Buchanan St.

Canton, MA 02910

888-431-6733

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